What Steve Jobs Taught Me

Let me say at the outset that I didn’t know Steve Jobs, or ever work with him.  In fact I haven’t even read the book that EVERYONE seems to be reading at the moment – his biography by Walter Isaacson.  And I don’t intend to anytime soon.  Which I guess makes me supremely unqualified to write about any lessons he taught anyone. 

But Steve Jobs did, apparently, teach me one thing. 

It doesn’t involve any form of computing, is completely unconnected to tablets or smart phones, and is so ordinary that it doesn’t even begin to give away its power. 

What is it?  It is planning in analog. 

Unusually for me, I didn’t even need to read a book to get the idea; it came in a freely downloadable pdf.  Plan in analog.  So simple, so obvious, but so, so powerful.

I happened to be working on a presentation and tried the idea out.  I replaced my much loved but very broken fountain pen with a sleek, inexpensive silver number and invested in a nice notebook (without a power pack).  And I started to write.  And draw bubbles.  And more bubbles.  Turned the page and did it again.  For hours on end. 

It is notable how the brain is free to think creatively when it doesn’t get caught up worrying about point sizes, or whether boxes are lined up.  I thought about my BIG IDEAS.  I criticized them, turned the page and started again.  I have pages and pages of mind maps, notes, crossings out and ideas that run off the edge of the page.  Pen and paper isn’t nearly as flexible or forgiving of mistakes as my Office software, but it is superb at freeing the mind.

I hope I produced a better presentation with my inspiration from Steve Jobs.  I know I created it more quickly than if I hadn’t done my pen and paper planning.  I guess I won’t know until it closes a sale or makes an entire audience stand up to applaud. 

The process has taught me an important lesson – pre-planning on paper should be given plenty of time.  It produces better structure, better ideas, and hopefully a better end result.  It certainly saves time. 

I shall credit Steve Jobs with the lesson.  It’s not as earth-shattering as the iPhone or iPad, but looking at his presentations I can well believe he devoted considerable time to worrying about big ideas before worrying about how it might look on the screen.

Watch “The Presentation Secrets of Steve Jobs” by Camine Gallo here:  http://www.slideshare.net/cvgallo/the-presentation-secrets-of-steve-jobs-2609477.  His book “The Presentation Secrets of Steve Jobs: How to be Insanely Great in Front of Any Audience” is also well worth a read.  OK – I’ll admit to having read that one!

Running Lessons

With five very short weeks before the Reading Half Marathon, I met up with my (virtual) running buddy on Saturday to compare notes. I say virtual, because it has been almost a year since we met in person – even though we’ve exchanged many email excuses for why we couldn’t make a running session!

We both bemoaned a whole number of well thought out and credible excuses – including injuries and some big life changing stuff that got thrown at us. But the fact remains that during a full year, neither of us lost any weight, neither of us is as fit as we should be, and neither of us feels prepared for this half marathon. That’s despite a year of so-called preparation. Wow – how could that have happened?

We agreed we’d learnt some lessons. So here’s my list:

• Running isn’t a substitute for eating well. I have to eat sensibly if I want to lose weight – running won’t melt excess weight away. I hate to say it, but I think this might be an age thing.
• To get better at running I have to show up: at practice, on a Saturday morning, for races, for training runs.
• A great coach helps a lot. Providing I show up on a Wednesday…. thanks Tom!
• Having a committed running buddy helps a lot. Doing it together is always easier; thanks Jacqui!
• Get the right kit. Running shoes that don’t rub, light-weight jacket for the rain (how useless is it that I still won’t go running when it’s raining?), warm weather kit, the right socks, a calibrated distance measurer (and I thought it was a cheap sport!!!).
• Make a checklist for race day
• Keep a training log
• Have races in the diary to keep focus and momentum on training
• It takes time and patience to form a new running habit; to lose weight, to get fitter, to build up stamina, to get to like (ha ha!) running.

Looking back at my notes before the Henley half marathon, I weighed 5 kilos less, and was running a 5K distance 5 minutes faster than I’m running it right now. Crumbs, that’s a bit of a wakeup call. Time to put those lessons into practice!

Dig deep for Ovarian Cancer Action

Many of my long suffering readers already know that I completed my first half marathon last Sunday. Indeed many of them have been encouraged to support Ovarian Cancer Action - the charity I was running for. They have already heard me moan about how unbelievably difficult it was to run 13.1 miles.

I guess completing a half marathon is an achievement, even if it did take me a full 3 hours to do it. I only marginally beat the pantomime horse, who seemed to have walked most of the distance. But who cares? I ran most of the distance (yes, I know, I am the slowest runner ever … ) and learnt more about myself than I really wanted to know.

First of all I learnt that not being fully prepared isn’t the greatest idea in the world. I hadn’t done enough training, not lost enough weight and hadn’t really understood what running 13 miles meant. My iPod was overestimating my practice runs, so I was lulled into a false sense of fitness security – thinking I had been covering longer distances than I had. You live and learn. But the psychological trauma of realising I had only run 9 miles when my iPod said 10 miles, and my legs said 24 miles was not something my head was ready for. And the humiliation of needing to be talked up that endless hill by a 14 year old boy on a bicycle is something I will train long and hard to resist next time.

I also learnt something about digging deep. Alliterations always have a jolly ring to them, but when you are living them they look a little different. Digging deep last Sunday meant remembering why I was running (because someone else had to endure the pain of chemotherapy) and why it was important (because I want future generations to have a better chance). Digging deep also meant keeping on going, when all I wanted to do was stop. Digging deep meant trying to think of something other than what might be happening under my socks.

I also learnt that it is worthwhile to stick my neck out to try and achieve something worthwhile. I’ve now got a great deal more respect for people who regularly run, cycle, walk and abseil down buildings for causes they believe are important. Without those people we wouldn’t know half what we know about cancer, how the heart or head works.

So thank you everyone who supported me, and Ovarian Cancer Action. My Just Giving page is http://www.justgiving.com/Caroline-Eveleigh0 if you would like to add to the bellow of voices who want a higher chance of survival for the lovely women in their lives who are unlucky enough to get ovarian cancer.

Do you have a business warm-up routine?

The start of my in-the-office-days is unexciting: a cup of peppermint tea, checking email, and catching up with gossip before settling down to work. Nothing unusual, but not terribly inspiring either. It doesn’t really set the scene for a high performance day.

Of course a meeting is different: I prepare differently, think differently, and take time to get myself ready. What a contrast! The day in the office I handle routinely (because it is), whilst meetings I give the respect and care they deserve.

Yet I spend far more time at my desk than I do in meetings. I get far more done at my desk than I do in meetings. My overall results are influenced every bit as much by my work in the office as those all-important meetings. So why don’t I prepare as carefully for a routine day?

My gym routine fares better. I always start with 20-30 minutes on the bike as a low impact way to get my body used to the idea of physical work. The warm-up prepares me mentally and physically for the exercise session to follow. It’s the norm in the gym; everyone knows you have to warm-up first.

Some days I get into the office already firing on all four with a clear view of everything I want to accomplish - days when I’ve done all the planning, and can get straight on with what needs to be done. But there are also days when I stare at the urgent tasks in front of me; a rabbit caught in the headlights of specifications, project plans and paperwork.

My business warm-up routine isn’t nearly as well established as my exercise warm-up. Nor is it setting me up for the high performance results I want. In fact until recently I’ve never really considered the need for a warm-up before the day starts.

Yet business is every bit as demanding as physical exercise. It may tax different muscles, but it needs focus, concentration, and preparation. If only we had business coaches in the same way we have sports coaches; someone to remind us that we have to warm up before starting work. Someone to point out that you have to see success in your mind before you can make success a reality. Someone to say: take 20-30 minutes before the day starts to get in the zone for the challenges that lie ahead.

Business borrows much vocabulary from the sports field, maybe its time to steal a few routines too. Nor only for the physical benefits, but for mental alertness, improving focus on important goals, and getting into high-performance flow mode.