Wednesday, 2 March 2011

Keep on keeping on

It’s too rare these days that I make time to catch up with friends. But the other night I went out with my wonderfully glamorous and deeply French friend. She’s huge fun and annoyingly thin. But then she is French.

So, she asked, you are still writing the blog? There was a feint raise of the perfectly plucked eyebrow and small surprise in her voice. Of course, I returned. But of course isn’t of course. Keeping something going is difficult. After the first flush of excitement it gets harder to keep on keeping on.

Which I guess is why you see so many deserted blogs. So much “space debris” cluttering up the internet with well-meaning but ultimately useless resolutions. “I’m going to write 200 words a day” claimed one blog. They managed about 300 words in total, and that was about two years ago. Seemingly the public outing of their intentions wasn’t enough.

But blogging isn’t the only thing that needs persistence. Succeeding in business is, according to Donald Trump, “sheer persistence is the difference between success and failure.” Bertrand Russell said “No great achievement is possible without persistent work.”

As I look down my “to do” list, the small urgent things get done. But the big, difficult things require a more disciplined and longer term approach. And a lot of keeping on keeping on to see them through.

So as the conversation twisted and turned, inevitably we talked of running, personal trainers and diet. I bemoaned the difficulty of losing weight. We talked carbs, calories and champagne. She manages to ingest them all and still look perfect in a size 8 suit. Finally she snapped - "don't talk about it, do it! If it's important, make it a priority". For the first time that evening I was stuck for words ...

Persistence pays in so many areas - the bits we enjoy, and the bits that are more difficult. But keeping on keeping on is the only way. Crumbs, is it still a full hour before lunch ....


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